Regional Path: Start Where Mobile Wallets + Creator Economy Are Dense

Markets with high mobile wallet penetration and mature live/short-video ecosystems accept social×payments faster.

Regions with inflation/cross-border needs fit stablecoin/prepaid use cases. Europe/UK—with clearer compliance—suit DID, reconciliation, and risk showcases.

Strategy: replicate the card-task-merchant loop in “mobile-first + creator-dense” markets, then export learnings to higher-bar regions.